About

Seasoned Global Brand Marketer and Art Director with an influential history curating aspirational brand campaigns and physical marketing experiences for leading Lifestyle & Athletic brands: Adidas, Reebok, Lululemon, Athleta/Gap Inc. and APL. Currently supporting short and long-term freelance contracts in Brand, Strategy and Design.

12+ admirable years leading brand campaigns and creative execution; 6+ of those years spent as an Art Director in sports and entertainment. Advocate for the non-traditional. Proven communication and team leadership skills. Passion for developing new and existing teams. Driven by people + heart.

Specialties: comprehensive global brand strategy and in-market execution, content development, brand strategy, messaging and positioning; creative campaigns and experiences; retail and community marketing; global product partnerships; brand activations; retail pop-ups; editorial development; tone of voice; photo and video production.

Notables:

+ Voted 2021 Amazing Women in eCommerce (Campaign development for Allyson Felix)

+ Adidas Featured Article and notable achievement award "Never Take Another Day for Granted Again.”

+ Up Next in eCommerce (air date: June 16, 2021); How to Communicate Culture (air date: Feb 2013)

+ Athlete at heart (2004 Junior olympic team); Born in Sao Paulo, Brazil, raised in Boston, Ma.

+ Global market execution includes EU, UK, APAC, North America, LATAM.

+ Work proficiency in English, Portuguese, French.